I was talking to a group of job seekers yesterday, at a Massachusetts One-Stop Career Centers yesterday (great resource, btw, if you're looking for work or even considering a move - not your mom parents' unemployment office by any means). Group ranged from Office Managers to IT Managers to Operations Directors. They were - understandably - very interested in how to connect with jobs. One big take-away as a recruiter is how frustrated applicants are by the proverbial "black hole". They resent having to spend an hour applying to a job, and never hearing back. One of them said: "I'd even love to just hear a 'no'. ANYTHING's better than nothing."

So - a solution: personalize your job postings. Put a face behind the role. Part of what Jobmagic offers is the ability to do this effortlessly, with our Social Media Enabled Job Postings.

Why open yourself up like that? Simple: you'll stand out, and build great relationships with the candidate pool. Instead of an anonymous "Click Here to Apply", they'll feel there's a live person, a partner they can connect with. One click and they can apply to the recruiter - even if they don't fit the role at hand, they're now in your circle of talent. Sometime, you may have work for them.  On top of that - it builds your brand as a professional in the recruiting field.

How's it work:

• Express Apply: one click and their resume is on it's way to you. Which is good: under the traditional model, 1/3 of applicants quit the application process because it's too much bother.
• Ask the Recruiter: Employment branding matters. You're a big part of it - get yourself out there, it'll do you good.
• Social Media Profiles: Candidates will ask to join your network. Which is a lot easier than chasing them.
• Connect to Facebook: Facebook is the hub for the digital lives of most people. Your company's brand needs to be there - and, so does your career site. Allow job seekers easily connect to your company on Facebook. We'll create that presence as well as a micro-site of your career site. Fully searchable. Deeply branded.
• Sharing: One of the benefits of social media is sharing information. Jobmagic job postings are native to social media and set up to be shared. As a matter of fact, Jobmagic postings are shared 7 - 10x more than traditional postings. Consider this "tell your friends" feature.

So, what are you waiting for? Come get social.